Data democracy: Harnessing the power of actionable analytics
Drowning in data and working in silos, with lean resources and increased revenue targets? Sounds familiar. You need actionable website and app data, made accessible across teams. Don’t just take it from us. Hear from DX leaders from Pizza Hut, loveholidays, and MPB as they share some of their challenges of siloed data and teams, what that meant for their roles, and how they’re democratising data to build teams that put the customer at the heart of what they do. (Yes, really!)
Featured Speakers:
Nicola Keane, Head of Global Martech at Pizza Hut
Becci Edmondson, Chief Product Officer at MPB
Frederic Marc, Head of Product Design at loveholidays
Additional Resources
Fail like a scientist: Why failing is necessary to improving your CX
Bentley Motors, Pinnacle Pet Group, and Game Lounge discuss the necessary parts of improving your CX.
Customer spotlight: Porsche
DXI in action: How to make the user experience measurable and increase conversions.